Fashion is seasonal. At this time of the year, the maxim is to dress light to keep the heat at bay, literally. The idea is to be as light as possible. And Biba truly gives that feel in every sense in its latest 'Spring-Summer Collection'.
A definite flare
Thin long dresses are in and silk mixed with cotton has become popular. Shoes have given way to sandals and one has started wearing light jewellery.
The Indian wear too has its variations in summer. The latest 'Spring-Summer Collection' at Biba has played around with cut, colour and design to churn out something that's one-of-a-kind.
The latest collection comes in bright colours and the designers have done well to experiment with prints in new and exotic colours, whimsical patterns and fresh cuts. The brand stocks light flowy kurtas, the heavier ones - that are more apt for an evening out - and a range of bright and colourful kurtas, that are just perfect for college wear.
"The collection has a high fashion quotient as it combines chic and ethnic in a manner that is bold and graceful, casual and classic, all at the same time," explains the design team of Biba and adds, "the vibrant colour kaleidoscope and exciting cuts and prints work to uplift one's mood. The modern fit and flare silhouettes communicate freshness and style. The ensembles are made from 100 per cent cotton and cotton blends. And pairing them with skinny jeans, for instance, will complete the look."
The designers have played around with fabrics like 'cheese chiffon', 'chanderi complete with chicken work', 'georgette print', cotton and 'poly chiffon'.
What's attractive about the clothes at Biba is that the designs are bold and playful. "We try and weave an elegant, modern and contemporary look. We make clothes keeping the Indian woman's silhouette in mind. Our consumers rave about the 'Biba fit'. This is why Biba enjoys a wide range of loyal customers across age groups and body types," observes the design team.
Biba boasts of being able to cater to the changing fashion tastes of a modern woman. "Biba caters to Indian women of all ages and of all walks of life — homemakers, working women, college students, among others. Biba's style echoes the Indian woman's sensibility. We added the mix and match category to allow more experimentation with the form," informs the design team.
Katya
Vishwanadhan, II year MSc, Christ University, picked up a blue kurta with contrast design on the sleeve and dupatta. It also has embroidery on the hand and neck.
Punchline: "I love the outfit. Although it is a little conservative, it's still very bold. I will definitely wear it to an evening reception."
Price: Rs 3,499
Rashmi Devaraj, IV year engineering KSIT, wore a contemporary kurta in 'asymmetric trapeze cut'.
Punchline: "The garment is flowy and the colour combination is attractive and perfect for summer. I can wear this to a party and to a day out with my friends."
Price: Rs 3,299
Sonali Shyam Gopal, III year Fashion Design, Mount Carmel College, chose an ombre-dyed with bold patterns, hand-block printed flared kurta with raglan sleeves.
Punchline: "The garment has a flattering silhouette and is a beautiful blend of orange and pink. Pair the outfit with high heels and you can wear it to an evening party."
Price: Rs 3,299
Amanda
Weightman, II year BCom, Mount Carmel College, slipped into an off-white embroidered kurta with contrast patti on the yoke.
Punchline: "This combination is the rarest that I've seen. It has the most subtle yet beautiful embroidery and is just perfect to wear to a semi-formal occasion."
Price: Rs 5,995
Shruthi Nalpet, III year engineering, KSIT, picked up an indigo collage printed sleeveless kurta.
Punchline: "I chose the blue colour because it has a very casual and girly look about it. It's comfortable and looks like a heavy garment because of the loud prints on it."
Price: Rs 799